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Draft and send an email with Dash

Drafting and sending email is the canonical example of Dash’s approval flow. The draft is free, the send is gated. Here’s how it actually plays out in Slack.

The shape of a good ask

Section titled “The shape of a good ask”

Tell Dash the recipient, the gist, and (optionally) the tone:

@Dash draft a follow-up to Rachel Lee at ExampleCo. We left it at the pricing question last Tuesday. Friendly, short, no pressure. Include the case study link.

Dash will pull context from your Gmail (the last thread with Rachel), from HubSpot (the deal stage), and from anywhere else useful. You don’t need to paste the previous email.

What Dash sends back

Section titled “What Dash sends back”

A typical first draft, in your DM with Dash:

Draft to: rachel@northbound.co Subject: Quick question on Q3 timing

Hi Rachel,

Following up on last Tuesday. Wanted to share the ExampleCo case study we mentioned, since their setup looks close to yours: [link].

Happy to answer the pricing question whenever you have a chance to circle back. No rush.

[Your name]

Below the draft, Dash posts its standard approval card with three buttons:

  • Approve — Dash sends the email through your Gmail. You get a confirmation in DM with the sent timestamp.
  • Always approve this tool — same as Approve now, AND from this point on Dash will send through Gmail without asking again. Reserve this for once you’re confident.
  • Deny — Dash drops the send. Nothing goes out.

If you want to change the wording first, just reply in the thread — “make it shorter”, “drop the link”, “warmer opener” — and Dash re-drafts, then re-asks. It’s an ongoing conversation, not a one-shot form.

Voice and tone

Section titled “Voice and tone”

Dash matches your voice by default. If your sent folder is mostly short and direct, drafts will be short and direct. If you have a one-page voice guide, point Dash at it once:

@Dash use the voice guide in our Notion at “Outbound voice” for every cold email from now on.

Dash will remember that and apply it. See Give Dash feedback so it improves for how this learning works.

Send from your account, not Dash’s

Section titled “Send from your account, not Dash’s”

Emails go out through the Gmail account that authorized Dash for this workspace. If it’s your account, the recipient sees “From: [Your Name]” — not “From: Dash.” Dash is the assistant; the connected account is the sender. This matters for trust signals on the receiving end and for any reply going back to the connected inbox.

If your team wants Dash to send from a shared address (sales@, hello@), have that account be the one that connects Gmail to Dash — Dash will send from there.

Reply chains

Section titled “Reply chains”

If the recipient replies, the response goes to the connected inbox like any normal email. You can then loop Dash back in:

@Dash Rachel replied. Draft a response that schedules the call she suggested for next Wednesday.

Dash reads the reply, drafts the next move, asks for approval again. The cycle repeats. You never lose visibility.

What Dash will NOT do

Section titled “What Dash will NOT do”
  • Send an email without your approval, ever, regardless of recipient.
  • Send from an account you have not connected.
  • Reply to an email Dash hasn’t seen the original of.
  • BCC anyone you didn’t tell it to.
  • Include attachments you didn’t tell it to.

What’s next

Section titled “What’s next”